Sunday

Liverpool Going Into Financial Meltdown?

Words of Liverpool in financial crisis are spreading around like wild fire after accountants KPMG expressed concern over the level of debt being incurred by Kop Football Holdings, Liverpool's parent company, after posted losses of £42.6million. Most of it came from £36million interest payments on loan of £350million. However, source close to Anfield owners Tom Hicks and George Gillett dismissed any claim of financial crisis. But the Reds face having to offload a string of key players if they cannot find fresh investment by next summer at the latest. Hicks and Gillett might have to sell of the club if failure to get extension to the loan expiring July. Liverpool might have to sell Javier Mascherano for £22miilion part-exchange transfer to Barcelona and team-mate Xabi Alonso for £20million move to Real Madrid. Liverpool challange for domestics and European honours will be greatly diminished if they are force to offload their stars. After several season incharge of Liverpool, Benitez has build a Liverpool side with improved consistency, solid defending and excellent attacking play. They will be a force to be reckon with for the comming season if Benitez could get the money to purchase the reinforcement he needed, notably Valencia duo of David Silva and David Villa.


For next season, the question is not whether Liverpool will be competing in the Premier League and Champions League but is more of who is running the club (owner) and how it is structured. As a Premier League and Champions League contender, Liverpool posses huge marketing power which can provide good return of investment for advertisers. So there is no doubt that it will be able to attract potential buyers in case Gillett and Hicks decide to sell their interest in the club. Another way for the American owners to get some cash is to sell of their interest in their American sports franchises or cash in on some of liverpool's most saleble assets. The later decission will surely bring disaster to Liverpool as they will lost 2 of their star players, Javier Mascherano and Xabi Alonso. Selling both players without major replacement will reduce Liverpool title credential significantly comparing to Manchester United, Chelsea and Arsenal.

So lets hope all will turn out well for Liverpool as well as for English Premier League which Manchester United has dominated for the last three season. A more competitve Premier League is good for every football fans.

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